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Hey Reader, Running Amazon ads without proper keyword research? You're basically throwing darts in the dark. Most sellers think ads mean just press a few buttons and sales will come. That's completely wrong approach. Running ads without keyword research is like playing lottery with your money. You're making these 3 mistakes in keyword research: 1. Dumping 500 keywords thinking more is better Adding every possible related term creates complete chaos in your campaigns. Need quality over quantity. 10 highly relevant keywords that customers actually use beat 500 random terms that waste budget. 2. Optimizing for algorithm but forgetting real humans You target technical product names because they sound professional. Real customers search using problem-based language, not technical specifications. Understanding how customers actually talk about their problems is essential for ad success. 3. Thinking listing keywords and ad keywords need same strategy Listing keywords need exact product terms for organic ranking. Ad keywords can be broader for discovery or very specific for high intent traffic. Different goals need completely different keyword approaches. Check historical data for seasonal patterns. Many product categories spike during specific months when customer demand increases. Use review insights to understand customer language. If customers consistently use certain phrases in reviews, those become perfect ad keywords. Avoid expensive broad keywords that drain budget without quality traffic. Find opportunity keywords that cost less per click but convert better because they match customer intent. Look for long-tail variations that competitors miss but customers actually search for. Ad success is impossible without solid keyword strategy. If you want more clear understanding, watch this Free Training:
Happy building! Ali Lokhandwala, India’s Top Amazon Expert Once a champion, always a champion.
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India's Top Amazon Expert | Generated over 50 Crore Revenue | Trained 15,000+ Entrepreneurs | I help businesses and entrepreneurs start and scale a profitable Amazon business.
Hey Reader, Are you burning money on Amazon ads? It's because most sellers jump straight into PPC without building a foundation. Running ads on weak foundations is like building a house on sand. No matter how much you spend, it will collapse. Here's the right approach: 1. Define your target audience Know exactly who they are, how they shop, and their buying journey. Are they price-conscious buyers or quality-focused customers? Do they research extensively or make quick decisions?...
Hey Reader, Why is your product failing on Amazon? You can watch this training video as well to get an answer: WATCH HERE You're ignoring these 4 hidden reasons that most people don't know. Everyone thinks good product is enough but you're missing these 4 things that silently cause failure: First - Creating weak product listings If titles, descriptions, and images aren't optimized, you get fewer clicks and low conversions. The foundation itself is weak. Your listing is your storefront. Poor...
Hey Reader, The 3 biggest myths Amazon sellers believe (and why they'll make you fail): 1. "Just sell what others are selling" Wrong. If copying worked, every second person would be successful on Amazon. When you sell the same products as 500 other sellers, you enter a brutal price war where nobody wins. Everyone cuts prices to survive, margins disappear, and customers have no reason to choose you specifically. Amazon rewards unique value, not copy-paste strategies. The platform runs on data...